Celebrating 20 Years of Caring
for the KW Family
Commemorating 20 Years of Service
Over
$60,000,000
Total Assistance
6,284
Total Grants Awarded
Twenty years ago, Mo Anderson led the charge to turn an incredible local initiative from the Austin SW Market Center into an official 501(c)(3) nonprofit: KW Cares. The mission?
To empower, support, and protect our KW Family in times of financial hardship due to sudden emergencies.
When Hurricane Katrina struck in 2005, KW Cares raised over $5,000,000 to help those in need. With that, we solidified our position as the heartbeat of the KW culture of caring! Over the last two decades, we’ve awarded nearly $60 million in financial aid to those affected by life-altering events and natural disasters.
Support Our 20 Years of Caring Fundraiser
Raising $6.4 Million Online for KW Family Members in Need
Throughout 2023, we’re running a major online fundraiser—our 20 Years of Caring campaign! We need your help to lay the foundation for the next 20 years and beyond!
We’re striving to raise $6.4 million online by the end of this year. Your donations will directly benefit KW associates and their immediate family members when faced with sudden emergencies.
Here’s how you can participate:
- Make a Donation.
Your donation will directly benefit KW Family members facing the biggest challenges of their lives. We need your help to raise $6.4 million by the end of the year! - Start a Sub-Campaign.
Create your own fundraising page for yourself, your team, or your affiliate group. Share with the people in your sphere of influence why you support KW Cares! Sub-campaigns can be hugely effective in incentivizing giving. - Give to an Existing Sub-Campaign.
You can support your region by giving to their sub-campaign! It all helps get to the $6.4 million goal.
Give with Every Transaction
Support Your KW Family with Every Closing
One of the most powerful ways you can help our KW Family in times of crisis is through transactional giving within Command and Greensheets. In fact, 75% of KW Cares’s donations come from transactional gifts!
If every transaction without a donation in 2022 had included a $5 gift, KW Cares would have received $4.1 million!
Right now, you can check out our regional leaderboards to see which region is leading in generosity this year. Set up your transactional donations to help your region win a prize at the end of the year!
Landmarks in our 20th Year
Here’s a look at the biggest events in this milestone year!
February 17–22
Family Reunion
April 27
Cares Day + Anniversary Party
August 15–17
Mega Camp
October 12
Multiply Your Business + Multiply Your Caring
December 1–31
End-of-Year Giving
KW Cares receives donations from two main avenues: online giving and transactional giving through Greensheets and Command. In 2023, in order to continue to serve our KW Family, we have goals for both channels!
25%
Online Giving
75%
Transactional Giving
None of us know when a crisis will strike. The funds you give today will help protect the KW Cares legacy, serving the KW Family tomorrow.
