KW Cares

See KW Cares
In the News

Representing the KW Culture of Caring

KW Cares is often referred to as the heartbeat of the Keller Williams culture of caring. We strive to be a beacon of hope to KW associates and inspire other organizations to have their own version of KW Cares. KW Cares is deeply proud to illustrate to the world a replicable model for companies that focuses on treating employees like family, instead of a number or a commodity. This model ultimately serves as the foundation of a company culture where associates and their needs are the most important priority for the organization creating a deep sense of gratitude by all those who are a part of its mission.

KW Cares in the News

"Alexia Rodriguez shares how KW Cares supports agents during catastrophes"

HousingWire | October 24, 2024

HousingWire talks with our CEO about how KW Cares uplifts our agents.

"Alexia Rodriguez shares stories of hope from Hurricanes Milton and Helene"

HousingWire | October 21, 2024

Our own Alexia Rodriguez shares stories from Hurricanes Helena and Milton.

"Real Estate Professionals Offer Help, Hope to Hurricane Helene’s Victims"

RISMedia | October 9, 2024

Delivering hope is a huge part of what we do.

"KW and other firms supporting agents impacted by hurricanes"

Real Estate News | October 1, 2024

We were on the ground in the Carolinas as soon as possible to begin recovery after Hurricane Helene.

"Real Estate Pros Rally in Recovery Efforts After Helene’s ‘Catastrophic Devastation’"

Realtor Magazine | September 30, 2024

KW Commercial has made changes to C-Suite to manage growth.

"All eyes are on us right now': KW Commercial makes C-suite changes to manage growth"

San Antonio Business Journal | July 2, 2024

KW Commercial has made changes to C-Suite to manage growth.

"Keller Williams adds four new faces to executive team"

HousingWire | July 2, 2024

New staff members joined both Keller Williams and KW Cares.

"People on the Move: KW promotes execs across 3 divisions"

Real Estate News | July 1, 2024

In spring 2024, we saw leadership changes at Keller Williams Realty and at KW Cares.

"KW Cares is 20! Its CEO reveals how leaders can mobilize agents to give"

Inman | May 31, 2023

In celebration of 20 years of service, CEO Alexia Rodriguez offers tips for other brokerages interested in establishing an employee hardship fund.

"KW Cares Marks 20 Years of Generous Support to Keller Williams Agents and Families"

Outfront | May 23, 2023

KW Cares celebrates two decades of supporting, empowering, and protecting KW Family members in need.

"Realtor community comes together to help Hurricane Ian victims"

Real Trends | October 17, 2022

KW Cares stepped in immediately to provide relief to those facing devastation following Hurricane Ian.

"REALTOR® CHARITY ORGANIZATIONS SPRING INTO ACTION AFTER HURRICANE IAN"

RIS Media | October 7, 2022

When category 4 Hurricane Ian tore through Florida, KW Cares was there to provide aid to impacted Market Centers.

See KW Cares in the News

OutFront | October 8, 2021

When Hurricane Ida hit in late August, KW Cares was there to help in the aftermath. Here is a behind-the-scenes look at the relief efforts.

"Keller Williams distributes grants, supplies to agents impacted by Ida"

Inman News | September 01, 2021

In response to Hurricane Ida, KW Cares rallies to provide millions in relief to impacted KW associates and their families.

"Real estate's big players respond to Hurricane Harvey"

Inman News | August 29, 2017

KW Cares activated to provide relief to those impacted by the devastation of Hurricane Harvey.

"Keller Williams Realty Cares Promises Relief for KW Agents"

Outfront | September 2, 2005

In 2005, KW Cares raised a million dollars in less than 72 hours for Katrina relief.

For the Press

If you’re interested in featuring KW Cares, you can reach out to kwcares@kw.com to learn more!

May is KW Cares Month, in celebration of Mo Anderson’s 88th birthday. There’s no better time to support KW Family members in crisis.

Help your Market Center raise their $888+ goal and win a coaching call for the whole team with Mo!